As travel became safer, people were ready to get back to a better place both physically and mentally. As part of the ‘Get Back to a Better Place” campaign, we created ads to be circulated in newspapers statewide. Using comic characters in mundane, covid-era situations, we showed how escaping to the natural beauty of North Carolina is exactly what everyone needs.
CW: Hadley Hopkins
GCD: Jon Cain & Margaret Bond
Illustrators: Joey Ellis & Dustin Harbin
A yoga instructor says “Now close your eyes and go to your happy place.”
Husband: “Honey, there’s nothing left to improve…”
Wife: “Except the view.”
Husband: “Wanna watch all six seasons again?”
Wife: “How about a North Carolina sunset?”
Won an AAF Charlotte Award for Print - Silver